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7 Things That I Wish That I Knew Before I Created My First Online Course

Hindsight is 20/20 right? Today I’ve compiled a list of 7 lessons that would have saved me a ton of time (and moolah) if I had known them before creating my first course.I hope that it opens your eyes to a few things and get’s you more inspired than ever to go out there and [...]
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How to Create an Irresistible Opt-In Offer

I’ve conducted hundreds of site reviews for my clients on coaching calls and the most common missed opportunity is providing an enticing offer to get people to sign up for your email list. Many people even have a sign up box, but they are missing a great “freebie” to get people to act and sign [...]
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A Terrifying (But Terrific) Way to Increase Your Sales

I still remember it like it was yesterday.., My palms were sweaty and I wasn’t able to eat anything all day. I had barely gotten any sleep the night before because my stomach was so full of butterflies. I.Was.Terrified. It was the afternoon of my first webinar. I had rehearsed my slides a dozen times, [...]
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8 Ideas for Your Pinterest Page From Kate Spade

If you’ve been following me for a while, you’ll know I have a love affair with all things Pinterest.  Also close to my heart is the fashion brand, Kate Spade New York - I find the brand’s use of fun, irreverent color and pattern so refreshing. And I’m not the only one… Take a quick look [...]
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7 Ways to Build Your Brand and Boost Your Business With Images

Lately I’ve been starting my mornings with an hour of pleasure-filled quiet time.  A cup of tea, breakfast and inspiration from Pinterest and some of my favorite blogs.  Now, alongside the morning newspaper and magazines, we have the choice of 1000’s of digital magazines and blogs at our fingertips with one swipe of our tablet. [...]
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The Secret to Running Successful Sales & Promotions (Without Damaging Your Brand)

Are you hesitant to run a sale because you are afraid that it may damage your brand? Many business owners refuse to run sales because of the following reasons: They don’t want to devalue their brand. They are afraid of the potential loss of profit. They don’t want to discourage customers from paying full price. [...]
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How to Make Your Content Stand Out Online

Recently, I was in the heart of Times Square giving a presentation in the glamorous headquarters of Conde Nast, the home of glossy magazines such as GQ, Vogue and Vanity Fair. As I walked down the halls and glanced into their offices, I couldn’t believe how many different magazines they publish! I mean, have you [...]
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Is Free Content Hurting Your Business?

Do you ever wonder if offering so much free content to your audience is doing more harm than good? Should you be willing to give away your expertise and great information for free? For many, it’s just the thought of “being on the hook” and having to regularly come up with fresh and fun ideas [...]
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The 3 P’s of a Successful Business

When we are overwhelmed, we seek ways to create order and structure. You’ll notice that I commonly use visuals to teach or break down bigger ideas and concepts. Models help us to reduce the complexity of a situation by helping us concentrate only on what is important. (No, not models like Cindy or Naomi – [...]
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How to Make More Money Each Day

Did you know that it’s possible to work less and actually make more? It’s not just a catchy slogan, it’s a system that successful people use to prioritize their projects and get bigger results from the time that they invest while working. We have got to stop the glorification of busy in our society! It [...]
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